Privacy Policy

Marketing Mason LLC ("Marketing Mason," "we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit marketingmason.com (the "Site") or engage our consulting and fractional CMO services.

By accessing or using the Site, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of the Site.

1. Information We Collect

Information You Provide Directly

We collect information that you voluntarily provide, including:

• Name, email address, company name, and job title when you complete a contact form, assessment, or consultation request

• Email address when you subscribe to our newsletter

• Business information you share during discovery calls, strategy sessions, or ongoing engagements

• Any other information you choose to provide through forms, email correspondence, or direct communication

Information Collected Automatically

When you visit the Site, certain information may be collected automatically by our hosting platform, including:

• IP address, browser type, operating system, and device information

• Pages visited, time spent on pages, and referring URLs

• General geographic location (city/region level, not precise location)

This data is collected through Squarespace's built-in analytics and is used in aggregate to understand Site traffic and improve the user experience. We do not use additional third-party tracking pixels or analytics platforms.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries, schedule consultations, and deliver our services

• To send you our newsletter and marketing communications (only with your consent; you may unsubscribe at any time)

• To deliver assessment results and personalized recommendations

• To improve the Site, our content, and service offerings

• To comply with legal obligations and protect our rights

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

3. Use of Artificial Intelligence

Marketing Mason integrates artificial intelligence tools into both our internal operations and client-facing engagements. We believe in full transparency about how AI is used.

In Our Marketing & Operations

We use AI tools to assist with content creation, research, data analysis, and operational efficiency on the Site and in our marketing materials. AI-generated or AI-assisted content is reviewed and approved by Marcus Hermens before publication.

In Client Engagements

As part of our Fractional CMO services, we may use AI tools to:

• Conduct market research, competitive analysis, and strategic analysis

• Draft marketing copy, frameworks, email sequences, and campaign assets

• Build prompt libraries and AI workflow systems for your team

• Generate reports, dashboards, and data summaries

• Accelerate the development of SOPs, playbooks, and strategic documents

All AI-assisted deliverables are reviewed, refined, and validated by our team before delivery. AI is used as infrastructure to increase speed and output quality — not as a replacement for human judgment, strategy, or leadership.

Data Handling With AI Tools

When using AI tools in client engagements, we take the following precautions:

• We do not input personally identifiable customer data (PII) into public AI models without explicit client authorization

• Confidential business information shared during engagements is handled per the terms of our engagement agreement

• We use commercially licensed AI tools with enterprise-grade data handling policies where available

• We do not use client data to train AI models

4. Third-Party Services

We use the following third-party services that may collect or process your data:

Squarespace

Our Site is hosted on Squarespace, which collects standard web analytics data and processes form submissions. Squarespace's privacy practices are governed by their own Privacy Policy.

Mailchimp (Intuit)

We use Mailchimp to manage our email newsletter. When you subscribe, your email address and any information you provide is stored on Mailchimp's servers and governed by Mailchimp's Privacy Statement. You may unsubscribe at any time using the link in any email.

Google Workspace

We use Google Workspace (Gmail, Google Drive, Google Calendar) for business communications and document management. Information shared via email or shared documents is subject to Google's Privacy Policy.

5. Cookies & Tracking

We do not deploy third-party tracking cookies, retargeting pixels, or advertising trackers on the Site. Squarespace may set essential cookies required for the Site to function properly (such as session management and security). These are first-party, functional cookies and cannot be used to identify you across other websites.

We do not participate in cross-site behavioral advertising or share browsing data with ad networks.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by law. Specifically:

• Contact form submissions and assessment data are retained for the duration of any business relationship, plus 24 months

• Newsletter subscriber data is retained until you unsubscribe

• Client engagement records are retained for 7 years in accordance with standard business and tax record-keeping requirements

You may request deletion of your data at any time by contacting us.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you

• Correction: Request correction of inaccurate or incomplete data

• Deletion: Request deletion of your personal data, subject to legal retention requirements

• Opt-Out: Unsubscribe from marketing communications at any time

• Portability: Request your data in a commonly used, machine-readable format

To exercise any of these rights, contact us at Marcus@marketingmason.com. We will respond within 30 days.

California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected and how it is used, the right to request deletion, and the right to opt out of the sale of personal information. We do not sell personal information.

European Residents (GDPR)

If you are located in the European Economic Area, we process your personal data based on legitimate interest (providing our services and improving the Site), consent (newsletter subscriptions), or contractual necessity (fulfilling engagement agreements). You have the right to withdraw consent at any time and to lodge a complaint with your local data protection authority.

9. Children's Privacy

The Site and our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. The "Last updated" date at the top of this page indicates when the policy was most recently revised. Continued use of the Site after any changes constitutes your acceptance of the updated policy.

11. Contact

If you have questions or concerns about this Privacy Policy or our data practices, contact us at:

Marketing Mason LLC
Marcus Hermens, Founder
Fort Mill, SC
Marcus@marketingmason.com